Saturday Musings - I Want A Revolution

Saturday Musings - I Want A Revolution

Over the years a number of people have asked me how to build a successful blog. I answered that it’s really quite simple. Write three to four articles a week for nine years and you’re guaranteed to achieve success. For some strange reason they normally go away with a downcast face at that answer.

Typically, instant success takes a lot of time, effort and discipline. All of these traits are things that most people really don’t want to hear about but needless to say are necessary for success. What they really want is the success without putting in the “hard yards”. I hate to say it but the world just doesn’t work like that.

Often to be successful it requires ninety-nine percent perspiration and one percent inspiration. I recently watched the movie the Social Network again for about the fiftieth time and two things really struck me about the way Jesse Eisenberg’s portrayal of Facebook founder, Mark Zuckerberg. He worked during breaks while being deposed and there was one scene where it was clear that he’d put everything into the launch of “The Facebook” and just wanted to sleep. Facebook just didn’t happen. It took a huge amount of work from some very smart people.

As a serial entrepreneur nothing drives me more crazy than a person who wants the success without the work. I was chatting privately on Namepros recently and it was so refreshing to speak with a domain owner that obviously worked incredibly hard to improve the performance of his portfolio. I'm confident that he will become more and more of a success story for the industry because he has the right work ethic.

The second thing that gets me really frustrated is evolutionary versus revolutionary improvement in any business. Over the years my company, ParkLogic, evolved one step at a time to provide better and better results for customers. It drives me completely crazy! Why? Evolutionary improvement takes results from 100% to 102% improvement and in the short-term it barely moves the needle. Over the long-term the improvements are significant but short-term they are really quite disheartening.

So now, we are on the verge of the launch of ParkLogic Next…..it’s a revolutionary improvement in everything that we do from the backend right through to the client interface. It’s taken a long time to write and we’ve still got a little way to go but I haven’t been as excited about the domain industry as I am now for a long time.

The reason for my excitement is that revolutions by their very nature are rare but they are often transformational. We’ve been working on Next for a couple of years and so you can assume it’s one of those “instant” stories. What’s so good about the platform isn’t what’s in the front end (although that’s pretty darn good) but what is happening behind the scenes. More on Next another time....

If you’re wanting to achieve success in your own life then ask yourself whether you are really committed to it and willing to put the time in to match the inspirational idea you have? If you are then you’ll be a long way down the track to achieving your own goals for your domain business.  My advice though is when you’re successful……keep on looking for the revolutionary idea that may kill your business and launch something new…..better you sharpening the knives than someone else.

Have a great weekend!

Tags:
Recent Comments
mgilmour
I agree with you Jeff. There's nothing like instant success that takes years in the making :-)
01 August 2016
1312 Hits
2 Comments

Saturday Musings – Virtual Reality Consciousness

Saturday Musings – Virtual Reality Consciousness

This past weekend I’ve had a real opportunity to play around with Virtual Reality (VR) and my Oculus Rift. If you’ve never experienced VR then I would highly recommend you take the first opportunity possible…..it’s simply incredible.

Earlier in the week I downloaded the social app V-time for the Oculus. This app allows you to meet with other people and then “teleport” to a wide variety of destinations. So you could be chatting with friends in Paris (including hearing the traffic in the distance and someone playing La Vie En Rose) or look down on the Earth from the International Space station.

Rome

There are other aspects of the app that allow you to share photos in a boardroom at the top of a skyscraper. I think it’s only a matter of time before you can share a power point presentation and have a white board materialise for anyone to interact with.

International Space Station

I downloaded Chronos the other night which is a VR game where you are wielding a sword to fight off bad guys. All really cool but the best application by far would have to be the star fighter combat game, Eve Valkyrie. When you hit your thrusters and whip around the far side of an asteroid to escape a locked-on missile it’s nothing short of spectacular. The sense of actually being in a cockpit and launched out the side of a space-carrier is amazing.

When you really think about it, VR is in its infancy and everything will just get better and better. I hate to think what it will be like in a couple of years time…..and hence my decision to dive into the programming side of the Oculus.

Games and apps from other people’s imagination are great but building a world yourself is nothing short of mind blowing. So far I only have really simple objects built out of spheres and cubes but not long from now I plan on building far more complex buildings that people can explore. Why am I doing this? Because it’s the future and any online business depends on entrepreneurs being able to quickly grasp the changing opportunities that VR like technologies will provide.

If any of you have an Oculus Rift or another VR headset then let me know.....maybe we can meet online. Anyway…..I’d better get going as I have a bogey on my tail!

894 Hits
0 Comments

Saturday Musings - Order in the Midst of Chaos

Saturday Musings - Order in the Midst of Chaos

There was a knock at the front door and sure enough a smiling Irishman greeted me in his paint flecked overalls. He was here to paint the interior of the house and modernise the look a little.

What I didn’t really comprehend was the level of disruption that we would all experience as the furniture was dragged to the middle of each room.

So after a couple of days’ work, Roselyn (my wife) and I looked at the colour on the walls and decided we didn’t like it. This is despite the incredible number of sample pots of paint that we splashed against the walls.

We could have stayed with the colour and grumbled for the next ten years of our lives but today we made the decision to cut our losses and get something more to our taste rather than the tastes of some potential buyer at some point in the future. Sometimes you just have to say, “No, I just don’t like that.”

While this was all going on I’ve been getting back on the tools and writing some pretty awesome code for a new project. There’s nothing quite like the inspiration of paint fumes to fan the juices of creativity and inspiration.

I enjoy coding for a number of reasons and foremost is I have a personal belief that if a company founder in our industry really understands what’s going on at that level then they can ultimately bring better results to customers. I also find there’s something strangely beautiful and calming about a project materialising one line of code at a time. It’s all about seeing a vision come to fruition out of the chaos of the data right before your eyes.

It many respects, coding is like our Irish painter working on our house. By themselves, each brushstroke would look like a patchwork mess but combined they form the basis of a beautiful environment to live in.

Running an online business or domain investment portfolio is similar to painting as well. Each click that brings a customer, an interaction on your website or a dollar of revenue is what makes the canvas of your business so great and at times, all consuming. Tweaking advertising expenditure, portfolio mixes and deal structures is what makes you get up in the morning, pick up your brush and add some colour to your ventures.

Which reminds me, I think that I’d better get back to my own canvas with some new inspiration! Have a great weekend!

1296 Hits
1 Comment

Saturday Musings - Sneak Preview, Book Two of the Mindwars

Saturday Musings - Sneak Preview, Book Two of the Mindwars

I just received a great email from Jeff Sass from .CLUB. He just finished reading my first science fiction book, “Battleframe” and I thought that I’d wet everyone’s appetite with the first chapter from book two.

Just as a warning…..this may end up not being chapter one or it may not even make the cut. It’s unedited so it may be a little rough but it should provide some insight into the exciting world of Battleframe.

For those of you that were wondering, you can buy either the physical copy of book one on Amazon, either as an ebook or physical copy. Here is the link.

I hope you enjoy it!

Book Two of The Mindwars

Esther cried out in alarm as her body spun out of control through the air. The roaring wind assaulted her ears as she plummeted through the air. With a sudden snap of glowing blue wings, everything righted itself and her descent slowed. She tried to look around but it was if someone else was controlling her body. Flashes of purple hued lightning leapt with a crack of thunder and revealed a solid bank of clouds far below.

Where was she?

Her head turned on its own accord and she looked back at five other pilots forming up on her left and right. Each of them wore a unique battleframe that she recognized from her recent study of Concord technology. A trim lightly armoured recon Raven looked tiny against the massive Rex next to it and the Bio was completely different again.

Why were their five? Who are these people?

Something in the back of her mind suggested that she should know each person but an impenetrable fog clouded her mind. Like in a dream, she could not quite focus on what was happening around her. The previously distant clouds suddenly rushed towards her just as she lost sight of the others in a purple pyrotechnic crackle of electricity. She seemed to know what to do and with a press of a button, a display appeared before her vision that penetrated the clouds surrounding her.

A sudden wind shift buffeted her from the left side and a quick adjustment of her weight kept her gliding on the path forward. She instinctively knew what to do and how to fly through the twisting air currents.

Was she doing this? Who was she?

As quickly, as they had entered the cloud top Esther and the five pilots punched their way through the bottom, revealing a spectacular mountain landscape far below. Giant snow-capped peaks raised their sharp jagged edges towards her. Looking down she could make out a river cascading off a cliff face and plummeting thousands of feet to the valley floor below.

Her arm passed across her vision as she pulled a Charge rifle out of its back harness. She was wearing a Raven battleframe like the pilot next to her. “Why was this important?” Esther knew that she should know what she was looking at but she still could not puzzle it out.

Looking forward, the Charge riflescope appeared before her eyes and she peered through the augmented lens into the distance. The scope revealed a huge fortress nestled against a cliff face

What is this place?

Her fingered squeezed the guns trigger and a beam of blue energy lanced out and dropped her target. Silently as death, she glided over the fortress’s outer wall and landed with a few quick steps. Her head turned to the left and for the first time she saw her own reflection in a window. For a second, Russell’s kind eyes stared back at her and then moved on.

Esther’s dream world suddenly swirled around her and everything collapsed into place. She knew that somehow this was really happening and that her loved ones were attacking a massive Scourge base. Somehow, she was seeing through Russell’s eyes and she knew that he was in mortal danger. Even as her view of the dream world clouded, she tried to reach out to her husband to offer her support. Anything to help him see the enemies surrounding them. He was her love, her life.

Her head turned towards one of the other men and she recognized James incased in his enormous Rex battleframe. Her mother’s heart cried out towards her son that was thrust into a war at such a young age. He smiled back at her and deep within she felt Russell’s pride for their son.

The dream faded and in desperation, Esther cried out, “Russell, Russell, Russell!”

And then it was gone.

 

Esther sat bolt upright in bed, panting heavily with the impact of what she had witnessed in the dream. Now that she was upright, the sweat that beaded her brow ran down into her eyes, stinging them with its saltiness. She wiped her face on a corner of the sheet and was just about to step out of bed when there was a knock at the door just before it flew open.

Marie stood in the doorway dressed in her pajamas and her red hair in a complete riot. She took one look at Esther and said, “You had it too.”

Esther nodded in reply.

Closing the door behind her Marie walked over and sat on the edge of the bed. Her eyes looked haunted, almost gaunt from the experience. “I was inside Mihaley’s head and saw everything through his eyes. And you?”

Esther whispered back, “I was with Russell.”

“How is this possible?”

“I don’t know.”

“How could we both dream the same dream?”

“Marie, it’s impossible and we both know that it wasn’t a dream. We were really there.”

“Have you read anything about this sort of thing with Concord technology? Maybe we’ve been exposed to something.”

Esther shook her head. “No, I’ve read a lot since our husbands left and this isn’t something that the Concord has done.”

“So what do we do now?”

Before Esther could reply, a knock sounded at the door. Esther cocked a questioning eyebrow at Marie who responded with a shrug.

Her voice was firmer by now and Esther called out, “Who’s there?”

A female voice replied, “Sergeant Eltivia. I was doing my rounds and saw your light on. Is there anything that I can get for you?”

“No, I’m fine thank you Sergeant.”

Despite her reply to the negative, the door opened to reveal the Sergeant dressed in a standard issue Concord grey uniform. Her blond hair was perched in a bun atop her head but what struck Esther and Marie was the Sergeant’s radiant blue eyes.

Esther was a little annoyed at the intrusion as she said, “Sergeant, I said that I did not require your help.”

Sergeant Eltivia smiled warmly to both women opposite her. “Of course you both need my help. You’ve just experienced your first synaptic co-joining. It goes far beyond mental rapport and it can’t really be controlled. We were concerned this would happen.”

Her previous annoyance gone, Esther felt strangely at peace and relaxed in the presence of this stranger in her private quarters. She thought that she should be alarmed but it really did not seem appropriate. Stumbling across her words she said, “Synaptic what?”

“Synaptic co-joining.”

“What’s that? Who are you?”

The Sergeant pulled a couple of clips out of her hair and let it cascade perfectly down her back. As if smiling sweetly to a child she said, “I can’t stand putting my hair up. I don’t know what woman on this planet see in it.”

In the deep recesses of her mind, Esther felt an alarm going off. There was something wrong here. She should be concerned about the sergeant not relaxed and at ease. Like building blocks that form the foundation of a house Esther unknowingly began to construct a mental barrier between her and the Sergeant. The woman’s blue eyes looked deeply into her own and became all encompassing.

“Don’t do that dear. I’m not here to hurt you. Quite to the contrary. I needed to make sure the link didn’t expand and start broadcasting your presence to the entire galaxy.”

Like a child dismantling a house built from a plastic toy, Esther felt her mental wall disintegrate under the other woman’s scrutiny.

“Who are you?”

The Sergeant looked at Esther and then Marie. A look of concern reflected in her blue eyes, “It doesn’t matter who I am. What does matter is that you must return to Australia. There are things happening right now that are going to change the balance in the galaxy and it all hinges on you being home.”

“We can’t”

“And why not?”

“Our husbands asked us to work with the Concord team here.”

“Don’t worry about that I’ve already dealt with them.” The Sergeant strode forward and before the two women could react she placed one hand on each of their foreheads and half mumbled to herself, “I just need to erase a few things from your memory and enhance a little bit of desire. That seems to have it.”

Dropping her hands, she took one look at Esther and Marie as they stared blankly into space. Just one last thing to do. Taking out a clear vial from her pocket Creativity, masquerading as the Sergeant, dropped it into a pocket in Esther’s suitcase before she vanished from the room to report back to Wisdom.

Esther yawned as if she’d just woken from a deep sleep and blearily looked across at Marie. “What was I saying again? That’s right, I suddenly feel like we need to get the girls and head home.”

“I couldn’t agree with you more. We need to get going straight away.”

1481 Hits
0 Comments

Saturday Musings - Innovate or Die

Saturday Musings - Innovate or Die

When we reflect on the last hundred years of history innovation has been rampant as one breakthrough after another has succumbed to the creative talents of people who think differently.

Escrow.com

Think about it, just over a hundred years ago the Wright brothers flew for the first time at Kittyhawk and now humanity has been to the outer reaches of the solar system. The rate of change an innovation is simply staggering.

I found myself reflecting a lot about innovation this week because on Monday I took delivery of an Oculus Rift Virtual Reality head set. I’ve been waiting for over five months for the Oculus and it’s been twenty-two years since I first experienced VR at the Walt Disney Imagineering labs in Florida. You could say that my expectations were pretty high!

It only took a couple of minutes to setup and then I put on the head-mounted display unit for the first time. To say the experience was staggering is an understatement. The sense of being in a virtual world was completely engrossing, including feeling vertigo in a demonstration which involved standing on the edge of a skyscraper.

I fired up a futuristic star fighter flight simulator that involved being launched out of a space-carrier and into the middle of a space battle. I can look behind me, above me and forward as enemies’ wheel around my ship and try and get a missile lock. Flying behind asteroids and other structures for cover is entirely real as they swoosh past my left and right. I was really there!

An interesting thing happened to me when I left VR. I began to think about the computer generated world as being all around me. Staring at a flat monitor as I write this blog just seems so old hat now. There is one thing for sure we are on the brink of a VR revolution that will change the way we interact with computers forever.

So after my bit of playing around I downloaded Unity 3D to start to learn how to program the Oculus myself. With a bit of help from an Amazon book it wasn’t long before I donned the headset to explore a world that I had created. This was a lot more fun than flying spaceships!

I’m a firm believer that if you want to really be innovative then you need to be learning about technological advances when they are in their infancy. When the Internet was first commercialised in the early 90s I founded an ISP because I wanted to learn all there was about the Net. Likewise, I did the same thing with a broadcast technology that I developed back in early 2000.

Before founding ParkLogic I learnt a lot about domain names by being a domain investor myself. This innovative philosophy is at the heart of why ParkLogic is so successful with domain investors all across the world. We are constantly looking for new innovative ways to extract greater value from domain traffic. The reason why we never stop is we have a mantra of “Innovate or Die”.

I had a discussion with one of our team this week and he was asking why we were testing out a new monetisation opportunity. I replied by saying, “We are charged by our clients to constantly find better ways of monetising their traffic. We can’t just rely on a single source of revenue; we need to innovate for our customer’s sake or we should stop right now.”

Every day I read a synopsis of the latest innovations in technology and science from around the world. For example, quantum entanglement will not impact the domain industry in the short-term but in the long-term it’s going to change everything. Behind the scenes Artificial intelligence is now changing the way we interact with the web. How it will change the domain industry is anyone’s guess.

So the question I have for you is what have you done in your business that was different today compared to a few years ago? If you’ve been doing the same thing with your domain traffic as you’ve always done, then don’t be disappointed with poor results. Give me a call, do something different and be amazed at the outcomes at little innovation can generate.

Have a great weekend…..I know that I will because I’ve got a world to build!

Recent comment in this post
Rawgi
All the talk about innovation and virtual Reality reminds me of my Philosophy class in college. I still find myself thinking abou... Read More
05 February 2017
1684 Hits
1 Comment