One of the biggest problems for many of us in the domain industry is there is way too many opportunities and sadly, not enough time. One of the great things about domain names is they’re so incredibly flexible with all of the different businesses that you can drive off them.
This past week I’ve found myself in a state of “thrashing”. For those of you that have never heard of this term it derives itself from the computer industry where a hard drive gets so fragmented that the hard disk head has to jump all over the place to piece together a file. In the old days, you could actually hear the head on the hard disk chirping like a little mouse as it was swung across the disk platter.
For a business, thrashing is when you have a huge number of projects on the go and never get enough time to complete any of them. You end up pushing each one forward just a little bit before jumping onto the next. Like a hard disk head, you find yourself just wanting someone to defragment your life so that you can focus on a project and bring it to conclusion.
In the lead-up to Christmas I found myself frustrated, completely unsatisfied and driven crazy by the number of opportunities surrounding me. I just can't help coming up with new ideas that need to be carefully suppressed and it's all because domains are just so darn intriguing....