Saturday Musings - New Market Vertical

20180107_birds

Last year, some of you may remember that I set myself the challenge of launching a new business. Although it was a significant challenge I managed to attract enough customers to make it worthwhile and it’s continued to expand with a whole flock of repeat clients.

Escrow.com

For the past week or so I’ve been working diligently on opening a new market vertical. Attracting new clients from a different market vertical is taking a much bigger investment than I thought but I’m determined to reach them.

If you remember from previous blog articles, the first incarnation of the business involved positioning a bird bath in the garden outside my study window. It took quite some doing but after moving it around and laying out some bread crumbs I’ve managed to attract a number of bird families as my first clientele.

The photos below can testify to the success of my existing venture….but I wanted the business of me enjoying watching the birds from my study window to expand.

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vanclute
FYI, Parrots (and most tropical birds) tend to love fruit. You might have much better success laying some fruit slices out in a d... Read More
07 January 2018
Rawgi
After all you have drilled about doing research to make attracting new clients easier and more cost effective, I would be surpris... Read More
09 January 2018
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