Interview with Jackson Elsegood -

Earlier today I had the pleasure of interviewing Jackson Elsegood from Jackson shared very openly about some of the developments that has done this past year.

Jack will be attending NamesCon at Las Vegas in January and is looking forward to meeting domainers to discuss how Escrow can further develop their services.

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Interview With Jackson Elsegood -

Interview With Jackson Elsegood -

I recently had the privilege of interviewing Jackson Elsegood, the general manager of During the interview we discuss all the latest news from of what they have been doing and what they plan on doing in the future.

Escrow services are a critical part of the domain ecosystem and Jackson expresses's ongoing committment to the domain space. I hope that you enjoy the relaxed interview and gain some new insights for your own domain business.

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Fallout From the Disaster

Fallout From the Disaster

One of the most important things that any escrow business needs to do is keep up and running for its customers. The whole essence of being an escrow company is that you are the trusted partner between two or more organisations that don’t really know each other. Providing an escrow service is all about doing trusted transactions.

It just so happens Thursday last week the Chinese escrow company DN.COM was taken off the air by the Chinese government. Clients who were midway through escrow transactions had no way of finding out what was going on and large sums of money were left in limbo.

Eventually, sent out an email that indicated the problem was caused by a change in the entity of the business. email

I must admit that there is a frightening chain of events that really strike at the heart of being an escrow business. For a start, escrow is all about being really careful with other people’s money….and as I said in the opening paragraph, it’s about trust. It’s all about being very detailed, focused and losing sleep over a rounding error in a transaction.

To have the business effectively shutdown by the government shows that it's everything but focused on the details. It makes you wonder what else is being forgotten along the way in any escrow transactions….which brings up another point.

How do you become an escrow agent in some of these jurisdictions? In most western economies, escrow is a serious business that is highly regulated by the government to ensure that all parties are protected, even in the situation where there is a failure of the business.

My understanding (and I could be corrected) is that these types of controls are not in effect in the Chinese market. What this means is that funds transferred to a Chinese escrow agent may be used for working capital, rather than being held in trust. If for any reason the business struggles, then the funds used to pay for goods may also be used to prop it up. The business may choose not to do this but there is no governing body that they are accountable to as an escrow agent. This effectively means the business is actually NOT providing any escrow but IS just a middleman swapping money between parties.

There’s a really good reason why spends an absolute fortune on compliance. As well as being legal, this process provides buyers and sellers with the confidence and trust that their chosen escrow service is looking after their transactions.

Now here’s where the whole business gets really nasty. It just so happens that a scam website created a mirror of the website (prior to it going down). Google indexed the pages and when it came up in the search listings customers could mistakenly click on and think that it was They would then enter their username and password into the scam system…..I think you get the rest. scam

So whatever you do right now, if you are a customer of…..update your password! Also, if you use the same password elsewhere, first of all hit your head on your desk a number of times and repeat, “I’m an idiot” each time. Then go and update all of your passwords at any financial institutions so they are different.

To be very clear....I don't have anything against and I find that it's terrible that a disreputable organisation decided to take advantage of their predicament. At the same time,'s problems were ultimately of their own making.....hopefully they've learned a few lessons so this doesn't happen in the future.

As a side note, I’m very selective about who I let sponsor my blog. The reason why I’m proud to have as one of my sponsors is because they’ve developed a high level of trust over many years by making sure they are compliant to all governmental authorities. I know who I use for my escrow….


Michael Gilmour has been in business for over 32 years and has both a BSC in Electronics and Computer Science and an MBA. He was the former vice-chairman of the Internet Industry Association in Australia and is in demand as a speaker at Internet conferences the world over. He has also recently published his first science fiction book, Battleframe.

Michael is passionate about working with online entrepreneurs to help them navigate their new ventures around the many pitfalls that all businesses face. Due to demands on his time, Michael may be contacted by clicking here for limited consulting assignments.

Recent Comments
Hi Echo/, I do appreciate your comment. It is valued, respected and more than welcome. It's never a good thing for any busin... Read More
18 March 2016
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When is an Escrow not an Escrow?

When is an Escrow not an Escrow?

I was reading another blog recently (yes I do that) and was intrigued by the comments on an article about escrow. A viable, secure and reputable escrow service is absolutely key to every domainer if they are to safely buy and sell domains. So when is an escrow not an escrow?

I used three key words in my first paragraph and I would like to unpack them to help readers judge and escrow service.

Is the business that is ultimately backing up the escrow service going to be there tomorrow? Do they have the financial ability to pay their debts when they fall due (ie. are they solvent)? My impression is there are too many people hanging out a sign saying that they can do escrow and actually have no idea what it means.

For example, I receive requests all the time from new monetisation companies wanting to get access to our large volume of traffic at ParkLogic. My problem is that for many of them I don’t know if they will be in business in the next 12 months. It’s the same for some of the start-up escrow companies, they just aren’t viable.

Security is all about whether there is an independent body that verifies that the internal processes of any escrow transaction are auditable and transparent. This means that the escrow company needs to go through the expense of government audits that verify they are a legitimate escrow business that is conducting themselves in a good and proper manner.

Recently I’ve seen a number of escrow companies pop up in strange and wonderful jurisdictions. This doesn’t mean that the escrow company is bad but it does mean that they are doing this for a particular reason. In many cases, it could be that the costs of providing a fully operational escrow business in the USA is too high, therefore they get an escrow license off-shore.

The advantage of a company that goes through the expense of a US license is that they tick a lot of the boxes. They have the money to pay and go through the government audits. It’s very likely that the US government audit will be a lot more stringent compared to other jurisdictions.

For example, my understanding is that you need to get a license for each US state (some are bundled together) and that California is really the big one. I’m not a lawyer but if you’re conducting an escrow business in California without a license then I would have thought that you’re on dangerous ground. There are some creative ways around this problem but if you’re doing business in California as an escrow company then why not just get the license and be done with it? I may be a little naïve but I just don’t get it.

One of the most difficult things that you can do in business is build a good reputation. It often takes years and years of consistently doing the right thing by customers.

For example, I’m privileged to be part of a group of domainers get together at each conference. We do so because over the last 10+ years that we’ve known each other there has developed a sense of trust and mutual respect. It’s taken a lot of time to build these relationships and the result is a huge amount of business between us.

It’s the same thing for an escrow company. It takes years to develop the reputation as a place that can be trusted with literally millions of dollars of transactions. Reputation is everything.

So when is an escrow not an escrow? From my way of thinking, it's when they can't tick the boxes of viable, secure and reputable.

I’m very careful about who I have sponsoring my blog and I’m very proud to have on here because they are viable, secure and reputable. I’m not saying that any other escrow company is not any good. What I am saying is that I’ve only had positive experiences of dealing with


Michael Gilmour has been in business for over 32 years and has both a BSC in Electronics and Computer Science and an MBA. He was the former vice-chairman of the Internet Industry Association in Australia and is in demand as a speaker at Internet conferences the world over. Michael is passionate about working with online entrepreneurs to help them navigate their new ventures around the many pitfalls that all businesses face.

Recent Comments
I completely agree with you. Escrow is peace of mind and you're a great ad writer!
04 March 2015
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Buying and Selling a Traffic Portfolio - Part 4

Buying and Selling a Traffic Portfolio - Part 4

So you’ve done your due diligence on the domain portfolio that you wish to acquire and everything looks like it’s good. All you have to do is part with your hard earned cash and wait for the authorisation codes so that you can transfer the domains into your registrar. So what’s the problem? A lot!

What happens if you send off your money and the seller decides not to transfer the domains. They now have your cash and the domains. What happens if you send your money and the domain statistics have been fabricated? What happens if you transfer your dollars and discover that the stats have been pumped up with purchased traffic? These are all good questions and I’ve heard story after story of people who have been burned by unscrupulous sellers… my advice is BEWARE!

Some buyers try and solve this problem with a contract. Personally I find that they are almost worthless. If you have a person that is prepared to steal your money then reneging on a signed contract is probably nothing big for them. So what’s the solution?

In a nutshell I would recommend using an escrow service. With a good quality escrow service both parties (ie. the buyer and seller) can agree to specific terms and a middle-man handles the actual transaction.

For example, you transfer your money to the escrow service and the funds are not sent onto the domain owner until the domains are under your control. This at least stops people from running off with your money and the domains. You can actually specify a variety of conditions that are agreed by both the buyer and the seller that the escrow company can verify before the seller can get their hands on your cash.

Seller financing has become very popular. The escrow company holds the domain in their account while the financial obligations are met. Say $12000 being paid in 12 monthly instalments of $1000. My only caution is can you imagine the headaches involved if the escrow company ceases to operate or becomes insolvent during a transaction of this kind. This wouldn’t be pretty!

There are a number of Escrow companies that domain owners use with being by far the most popular and the longest established. Over the years, they’ve spent a huge sum to ensure that they are in compliance with the various governmental authorities that manage the escrow industry and ensure that it’s clean.

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