Saturday Musings - A Sad Tale

Saturday Musings - A Sad Tale

I was talking to a 20 year old at a party last night. I generally enjoy getting enthused by young people as they tend to have a really different outlook on the world which inspires me to new ideas. In the case of the young man, it was really sad to see that his life completely revolved around doing absolutely nothing. Nothing isn’t strictly true, as he sits in front of the television watching movies or playing games all day. Doh!

I love life and just wished that I had more hours in each day to do all the incredible things that seem to come my way….so to say the least, I was a little flummoxed during the conversation. His speech was slow, he moved slowly and everything about him seemed to be just plain slow. There was nothing wrong with is faculties but he had just ground down to a halt.

I tried to get him excited about doing Youtube videos or a blog about something that he was interested in. He told me that they were awesome ideas but when I looked in his eyes I saw that he was going to do absolutely nothing.

In the end I said to him, “I’d never ask you to do anything for me.”

He replied, “Why not?”

I said, “Because you’re not busy.”

It was his turn to be a little confused so I expanded on what I meant by saying, “In my experience, if I want something done then I give it to a busy person. They add it to their list of things to do and it gets done. People with a lot of time on their hands tend to push things off to the next day.”

As I looked into the young man’s eyes I could see a light bulb suddenly turn on in understanding. And just as quickly it looked like the dimmer switch had been wound back. There was nothing…..absolutely nothing there.

What’s amazing is that it’s actually quite easy to become a successful person online and make a whole lot of money. All you have to do is create at least three blogs or videos per week for about five years. Over time you’ll build up a lot of content that Google just loves and you will gain a following.

The problem with many people is that they give up after the first few months. I’ve been writing my own blog for over ten years and during that time I’ve built up a lot of readers. The challenge is to constantly provide quality content that readers want to read…..if you disrespect your readership in this manner then don’t expect them to hang around.

This is actually a really good lesson for young people. It’s rare that anything happens quickly….good things take time and perseverance. The problem with the instant generation is that they expect to become an instant hit immediately and get despondent when it doesn’t happen.

My book Battleframe took me around 20 months to write and publish. My company, ParkLogic has been in business for over 8 years. As I mentioned, I’ve been writing my blog for around 10 years and been in the domain industry for around 14 years.

Sure, I’d love instant success with any one of the new business ideas that I’m trying out but I’m also realistic in that I know that it just takes time. Some people think that it’s luck that determines success. Golfer Arnold Palmer said, “It’s amazing how lucky I seem to get the more that I practice.”

Have a great weekend!

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Michael Gilmour has been in business for over 32 years and has both a BSC in Electronics and Computer Science and an MBA. He was the former vice-chairman of the Internet Industry Association in Australia and is in demand as a speaker at Internet conferences the world over. He has also recently published his first science fiction book, Battleframe.

Michael is passionate about working with online entrepreneurs to help them navigate their new ventures around the many pitfalls that all businesses face. Due to demands on his time, Michael may be contacted by clicking here for limited consulting assignments.

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Saturday Musings - Rowing is a Pain

Saturday Musings - Rowing is a Pain

I made the big decision this week to purchase a rowing machine. After using it I’m sure that it’s one of those devices of torture that was first inspired by the Roman galleys that used to ply the Mediterranean Sea. I could have sworn that I heard the beating of the slave master’s drum as I pulled back on each stroke.

So why did I part with some of my hard cold cash for such a device? It’s really simple. Like many domainers I end up sitting in front of my PC for endless hours each day. It’s a sure fire way to increase weight, reduce health and lower my overall enjoyment of life. According to the salesman that sold me my rowing machine he said that I will feel so much better for having it…..but there is just one problem, I have to use it.

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If I’d purchased the machine and gazed lovingly at it for hour after hour then it wouldn’t do me any good at all. I could tell all my friends about my new gym equipment and wax lyrical about how I’m on my way to becoming an Adonis (I wish!) but nothing would happen until I actually used it. This is really similar to business.

I’ve heard lots of great plans by people explaining in detail how they are going to make a fortune doing this and that. Some of them even had a deck of powerpoint slides and a cashflow (only some of them) that proved they were going make a lot of cash. The one thing that they forgot was that they actually had to execute on the plan. Talk is cheap, results speak volumes.

In a similar manner, I’ve had a lot of different companies want ParkLogic to integrate them into our platform so that they can get access to our large volumes of traffic. What they are really telling me is that they want me to spend a whole lot of money to help them earn advertising dollars.

I’m polite but I would much rather talk to them in 12 months’ time and see if they are still in business. Why should I spend money trying to help them and only to discover that they aren’t in business a few months later? If they were smart they would put $10K+ down on the table and say, “Here’s the money for the integration.” The chance of me diverting the team to do what they asked has now increased dramatically.

Starting any business is hard, hard work. I’ve founded a heap of them and not once have I thought, “That was just so easy!” Like my rowing machine, I can talk about a new venture until the cows come home but nothing will happen until I actually do something.

So many domainers talk about developing domains out. My advice is to stop talking and start doing. The first site will likely be a mess but you will have learned heaps!

Anyway, I think that I hear the drums beating and my task master calling….cheers!

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Michael Gilmour has been in business for over 32 years and has both a BSC in Electronics and Computer Science and an MBA. He was the former vice-chairman of the Internet Industry Association in Australia and is in demand as a speaker at Internet conferences the world over. He has also recently published his first science fiction book, Battleframe.

Michael is passionate about working with online entrepreneurs to help them navigate their new ventures around the many pitfalls that all businesses face. Due to demands on his time, Michael may be contacted by clicking here for limited consulting assignments.

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mgilmour
What I great idea! LOL....although I'm not sure that it would be a good idea to provide my wife with a whip. LOL!
05 July 2015
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Saturday Musings - From Pain to Gain

Saturday Musings - From Pain to Gain

There’s nothing like a reworked root canal to stop you dead in your tracks. This week, through the auspices of my dentist, my body decided to take control of my mind and laid me up in bed with waves of headaches. To say wave’s makes it sound like they were lapping on the shore….it would be better to describe them more as tsunamis.

There is a good side to all of this. As well as a lot of sleep (got to love those pain meds) it gave me time to reflect on a multitude of vitally important topics. Such as, why the education system will teach my children calculus but not how to manage money. The next step in improving the sales of my book. Why the rain against the window seemed incessantly loud.

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In my delirium, I also contemplated why the dog in the first episode of “House of Cards” didn’t bite Kevin Spacey’s hand and give him rabies. How many jelly beans fit into the glass jar in the cupboard above my desk? Why is it that terrorists seem to keep on wanting to blow things up versus build something that lasts?

As you can see, my thinking was solving life’s big issues.

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Saturday Musings - Why My Cat Is a Genius!

Saturday Musings - Why My Cat Is a Genius!

Pepper, my cat, is a living, breathing genius! She’s got the whole world completely worked out, organised and constructed to obey her every whim and desire. If only life could be so wonderful for us two legged creatures.

For Pepper, morning starts with a nap followed by slowly strolling over to her bowl so that she can let the rest of the family eat with her (it’s never the other way around for cats).

Just think about it for a second….Pepper has arranged for her servants (ie. me) to fill her bowl with the very best quality food, clean water and provide regular treats of ham, chicken and the like. She doesn’t lift a paw to get this undivided attention. For thanks I have the privilege of her letting me give her a pat. Wouldn’t it be great if the local supermarket deposited our weekly groceries in the cupboard and thanked us by doing our hair as well!

After breakfast, it’s time for another sleep and so she finds the warmest place in the house and curls up. In the meantime, her servants are working their backsides off so that they can provide her with food and lodging. I’m not sure about you but the last time I checked my servants weren’t anywhere to be seen. Worse than that the bank, electric company and all seem to get quite upset when I decide to take a break, let alone a nap each day.

During the day Pepper wanders into my study to make sure that I’m working hard for her empire. Just to reinforce her control over me and to make sure that I’m not messing around with my time she curls up on the floor and pretends to be asleep. What an overlord!

In the evening Pepper then graciously agrees to climb onto my lap as long as I provide her with a scratch behind the ear….after all, it’s too beneath her to do it herself.

So I’ve finally had a brilliant business idea! I’m wanting to build a device that turns me not into a fly (like the movie) but a cat. They seem to have life completely worked out.

Have a great weekend!

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Michael Gilmour has been in business for over 32 years and has both a BSC in Electronics and Computer Science and an MBA. He was the former vice-chairman of the Internet Industry Association in Australia and is in demand as a speaker at Internet conferences the world over. He has also recently published his first science fiction book, Battleframe.

Michael is passionate about working with online entrepreneurs to help them navigate their new ventures around the many pitfalls that all businesses face. Due to demands on his time, Michael may be contacted by clicking here for limited consulting assignments.

Recent Comments
mgilmour
Hi Jeff, Thank you for your kind comments....I must admit that Pepper provides an incredible amount of entertainment and fodder fo... Read More
26 April 2015
mgilmour
Thanks for that Louise.....I presume that you mean massage and not message though. ... Read More
27 April 2015
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Saturday Musings - How to Always Win

Saturday Musings - How to Always Win

My daughter Elise had her first game of netball for the season on Saturday. For those of you that don’t know what netball is, it’s like basketball with no backboard and you can’t dribble. She played brilliantly and the whole team just seemed to come together so they ended up winning.

I’ve heard many parents (myself included) fall into the trap of saying to their children. Winning isn’t important, it’s the fact that you play the game. There is a certain amount of truth to this statement but if winning isn’t important for the little darlings then why do we keep score? As parents, we think that are kids are so stupid that they don’t realise the fallacy of our encouragement.

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The fact is that in life winning IS important. It’s important because it inspires you to try harder, push the limits and think through problems.

Could you imagine if Alexander Fleming, who developed the antibiotic penicillin, just pottered along rather than strive to do something that had never been done before? Or how about, Gordon Moore that developed the first microprocessor with Andy Grove at Intel. My guess is that we’d all still be on 4 bit computers.

The whole essence of our education system is to ultimately produce people that do doctorates (plus educate the masses). Doctorates are only awarded to individuals that have broken new ground for the whole of humanity. They aren’t just playing the game, they’re playing to win in their field of study. By the way….there is no reason why you have to be at university to win the equivalent of a “doctorate”.

My wife and I were chatting over breakfast and I was telling her that we are setting some new records at ParkLogic. In passing I mentioned that I was looking towards the next goal. She asked if I was ever going to be happy. Of course I’m happy I responded, I’m happy that I can now push onwards even further.

I love goals because they determine whether I’m winning or losing. I’m not comparing myself to other people (that is really wrong), I’m comparing myself to me. My goals inspire me forward and get the creative juices firing to push past problems and challenges. They are inspiring.

I’ve used the term losing quite a lot in this article but I think that I should say that I actually don’t believe in losing. You see, losing is a mindset. You only lose if you haven’t learned.

For example, when my kids brought home the results from a maths test then I’d talk about the questions where they’d lost not where they had won. So if they achieved an 80% result then we would rejoice in the 80% and work on the 20%. This means the “loss” really isn’t a “loss” at all. It’s a learning opportunity. What’s the point in focusing on the 80% that you already know when you need to learn about the 20%?

If you approach losing as an opportunity to learn then losing suddenly becomes a “win”. This is REALLY important. In life, you can never lose if you truly believe that everything is an opportunity to learn. Granted, sometimes this is tough to do but it’s better than getting depressed.

In business, profit is your scoreboard. If you don’t have any profit then many people think you’re losing. It’s better to think of it as an opportunity to learn, be creative and get that scoreboard turned around.

Winning all the time is actually a big trap. What many people do in business is continuously repeat what they are doing, over and over again until when? Until they fail. What’s the point of innovating if you’re winning? So learning isn’t just for when you lose it’s also when you’re winning.

Andy Grove of Intel coined the phrase, “Only the paranoid survive.” He wasn’t trying to say that we all need to become mental basket cases….he was trying to emphasize that in an innovative industry you had to constantly reinvent yourself whether you’re losing or winning.

So let’s bring this all back to the domain industry. For many years, traffic monetisation was like picking gold up off the ground. It was everywhere! Everyone was winning and partying like there was no tomorrow.

Now look at where we are. Payouts are dramatically less and if you go onto any of the forums people are complaining that PPC revenue is doomed. The majority of domain traffic owners are basically doing the same thing today as they were five years ago…..I hate to say it but you’ve continued to do what was successful in the past until you’re now losing.

There are a few domainers that began to innovate and try different things. They dug shafts 3 miles deep into the earth to find the seam of gold to monetise their traffic better. I know a number of these individuals, they halted the downturn and even increased their earnings. While the majority of the industry was complaining these individuals were innovating. They then picked up a lot of portfolios for a song! Paying a multiple on the depressed prices and monetising at higher than 5 years ago rates.

Yes, the fact that you’re playing the game is important. You can’t win without playing but let’s never lose sight of the fact that you should be playing to win. My advice is to use “losing” as an opportunity to learn and try something different so that you can view every loss as a win! Who knows where this new mindset will lead you…..

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mgilmour
You've got to be kidding! I didn't know that......does this mean that they won't have to keep score in the rest of their life?... Read More
16 February 2015
mgilmour
Thanks for that Aaron! I bet you that all the kids are keeping score no matter what the parents are doing. Maybe there is an oppor... Read More
16 February 2015
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