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DomainFest Hong Kong Presentations
As promised, please find links below to the presentations that I lead attendees at DomainFest Hong Kong through. I hope that you find them valuable and please feel free to ask any questions.
Domain Monetisation 101
This is an introduction to monetising your domains and then focuses on the various metrics used in generating revenue from domain traffic. This also includes what we can influence on a parked page and setting keywords.
Domain Monetisation MasterClass
This dives into the data and first of all defines the benefits of a normalised RPM. From there the presentation takes through the difference between intelligently switching versus rotating traffic. How to run a traffic test is briefly covered and followed up by managing a portfolio for profit.
Domain Monetisation for Registrars and Registries
The first part of the presentation covers the opportunities that registrars have to monetise their traffic with ParkLogic. This is followed by a registry perspective and the unique symbiotic relationship between registries and registrars.
Comments
GOOGLES SEM Models Trillion $ Shakedown
Here is a question for Strategic Thinkers.How much has ICANNS introduction of ALL NEW TLDS likely to cost The Worlds Economies in Lost GDP ?
Our Answer : Year over Year GDP Cash Burn do to their effects on Online Business Failures = A minimum of 2% Nationally and Globally.
(THE BIG PICTURE) It is absolutely astounding how little Google Adsense Advertising participants really understand, about the Strategic loss of traffic their Corporate Brands are suffering. (Mind Boggling ) Is your companies Marketing Department asleep at the switch? The inescapable truth is Google Adsense users have no choice in the matter, inside Googles Traffic Stealing Corridor, where they send 20-45% of their Brands Traffic, systematically to their competitors. This Rustled free Float of .COM Profit Centers Traffic is diverted to Google Adsense participants competitors who are often One click away on Googles Brand selection offering page. Is your companies Marketing Staff aware of this Strategic Online Marketing Gaffe? New TLD investors are actually helping GOOGLE and all SEM Model companies, cement more companies into their already vast and Digitally Manipulated SEM network. This terribly flawed Productivity Wasting strategy feeds their vast armies of SEO (Digital Manipulator) advocates jobs by locking their SEM Ads base into their Garden Maze of numerous businesses who are lost in their digital coding systems. This SEM inspired TRAP funnels or steers traffic away from them and redirects this traffic to their ads customers most feared competitors. This Shell Game All SEM Marketing Platforms Win, and Online End-Users (Businesses) LOSE. So if you want to help SEM Platforms destabilize the DNSs Stability, as well as Stunt Online Business Growth, waste your money on Obsolesced New TLDs.
Big winners in new TLD adoption are All SEM Platform Companies who Swell Their Paying Ad Base Customers as well as their Ancillary Services Providers. Such as Google Ads, GOOGLE AD Salesmen , Advertising Companies, (SEO Digital Manipulators) , ICANN, Registrars, Registries. The BIG losers are the Worlds Economies along with Domainers and Online End-Users (Businesses), who wind up Traffic Starved Failures , suffering Massive Economic Loss in GDP Growth.
Bottom Line : Googles glaring Anti-Competitive Stranglehold is standing in the way of Maximum Online Business Expansion. ICANN and Google and SEM Platform Models are doubling down on lobbying the Government for ICANNs private succession. The last thing they want is Congressional Control and hearings. They know , their Backstage negotiations in a Congressional hearing would be quite Disruptive in exposing the Mass Fraud thats holding down Online Business Expansion. Getting the picture? The economies who set free, Online Business Expansion from the Bondage of Search Engine Marketings Restrictive Stranglehold will be the Global Leaders.
See following Marketing Intelligence Comments.
Gratefully, Jeff Schneider (Contact Group) (Metal Tiger) (Former Rockefeller IBEC Marketing Analyst/Strategist) (Licensed CBOE Commodity Hedge Strategist) (Domain Master ) (UseBiz.com)