Don't forget to read Part 1 in my Journey into Social Media...
I’d fallen into a marketing trap. I did a market survey of one (ie. me) and decided that everyone must be like me and not be particularly interested in social media.
It’s dangerous to make assumptions that aren’t tested and after I’d detangled myself from my preconceptions I stood back and came to the conclusion I was wrong. It’s like a domain traffic investor believing what they’ve always done is the correct path while they watch their revenues plummet…..they’re just wrong. As Einstein said, if you keep on doing the same thing you’ve always done and expect a different result then you’re crazy.
My conclusion is that Social Media is becoming less and less about plates of food, cats, dogs (I’ve now becoming addicted to these….sigh….) and the like and more about communication and the sharing of emotional experiences. I post articles from my blog because they mean something to me and I want to share them. I also post pictures of Roselyn because I love my wife.