Industry Update - 5 Mar 2021

Google catches a cold!

This week saw some big changes in the numbers as Google fell away and the direct advertising networks picked up the slack. Yes, you read that first sentence correctly. Google dropped substantially in what it was paying out to domain investors while the other networks paid out more.

This brings up an important point. If you are not exposed to other sources of income other than Google then your revenue can be at risk. If you’re doing more than $500 per month in revenue, then I would encourage you to reach out to me at ParkLogic or via my blog as getting a broader mix into your revenue can help mitigate a lot of downside risk.

If you are looking at selling a traffic domain portfolio then we have some cashed up investors that are able to buy. Please feel free to reach out to me if you’re interested.

I would like to also thank all those people that wished my Dad well. He had a health issue that a bit scary for him and the entire family. The good news is he’s back home and doing well.

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Invitation to WhizzbangsBlog readers

Join me for a time of exploring monetization.

As many readers know, as well as writing my blog I’m also the co-founder of domain monetization company, ParkLogic. I would like to extend an invitation to all readers that are interested in attended any one of the three scheduled Zoom events next week.

Topics covered will include :

  • ParkLogic’s approach to domain traffic monetization.
  • The ParkLogic user experience and API
  • How to get started
  • Time for Q&A

Each of the following 3 sessions will last for about 30 minutes (unless there are lots of questions) and duplicated in the following time zones:
1.    9th Feb, 8PM London (UTC)
2.    9th Feb, 6PM East coast USA (EST)
3.    9th Feb, 5PM West coast USA (PST)

Please reply to this invitation by emailing me at mgilmour at parklogic.com by this Thursday, 4th Feb with your preferred time zone and I will forward the appropriate Zoom link. Feel free to pass this invitation onto others that you feel would also benefit from the event.

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Domain Update - 14th Jan 2021

The first industry update for 2021

This is the first industry update for 2021 and the changes that have occurred since the last one in mid-December 2020 have been incredible. The statistics show some big changes in how both Google and the Direct Advertising networks are paying out on domain traffic….and it’s all good for domain investors.

I’m sure that every professional investor will get a lot out of the numbers, statistics and charts as I unpack what is happening in the domain monetization industry. My goal is that with this knowledge you can then buy, sell and earn greater amounts of money from your domain portfolio.

For those of you that are interested in hearing more I will be speaking at NamesCon at the following times:
Wed, Jan 27
17:35    Investing in Domains as a Business, Not a Hobby
18:00    Professional Traffic Monetization
Thu, Jan 28
16:20    State of Domain Traffic Monetization
16:45    Increasing revenue and managing risk through traffic quality
Fri, Jan 29
16:15    Running a Structured Traffic Test
17:15    The Future of Domain Monetization
* all times in UTC

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Industry Update – 11th Nov 2020

The industry continues to roar through 2020

It’s been a few weeks since my last update and I must admit, it’s good to be back! So where was I you may ask? It just so happens that I had a long overdue minor operation that I ended up having done and spent some time recuperating. Nothing serious and I’m overjoyed at being back.

This week’s video contains all the invaluable data that I love sharing about….as well as a few surprises. It includes trend analysis from the beginning of the year for Google and Direct advertising networks as well as volatility charts. Yep, all good stuff that has the potential to transform your domain investment portfolio.

As always, feel free to leave comments, questions and likes either on my blog or on my Youtube channel. You can also subscribe to my blog or Youtube channel so you don’t miss out on future updates.

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Industry Update - 5th Oct 2020

It looks like the Google upward trend has ended.

This week we dive into the data and unpack what appears to be the beginnings of a major new trend that will impact everyone that monetizes domain traffic. The almost linear increase in the rate that Google has been paying for traffic has tipped over and now looks to be sliding away.

So has Google been playing a bit of a game by paying more for traffic, crushing the direct advertising networks and then now paying less? Time will only tell and I’m looking forward to viewing the coming week’s statistics. I wouldn’t be surprised if the direct advertising networks are more resilient than Google first anticipated…..so watch this space.

Please feel free to leave comments, questions and likes either here on my blog or on my Youtube channel . You can also subscribe to my blog or Youtube channel so you don’t miss out on future updates.

For FREE online lessons in domain monetization go to https://mcl.club

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