In this update we are getting our first glimpse of what the northern hemisphere summer may pan out for the domain industry. Although it’s early days as yet, the statistics are panning out to be really interesting.
I read a recent news article that suggested the USA may have a second wave of COVID-19. This will be a terrible loss of life, economic chaos and a tragedy for many in the workforce who lose their jobs. I wouldn’t be surprised if this spills over to the domain industry with an increased level of volatility.
The big unanswered question is if and when the big corporates will start spending more money in online advertising. If this does occur, then this influx of advertising funds combined with the existing small-medium sized business will become a boom for domain traffic investors.
In the meantime, I pray that everyone is keeping safe. I look forward to seeing you when this international pandemic finally draws to a close…..hopefully this will be sooner rather than later.