Domain Sales is Overdue for a Shake-up – Part 1

Marketplaces need an overhaul.

In this article I’m going to propose an idea that could be very unpopular amongst domain speculators but wildly popular amongst domain investors. Yes, there is a difference between those two camps and it’s this difference that needs to be highlighted.

If we are to look at the domain aftermarket, there are really two major and a host of second tier (not second rate) marketplaces. If I was running either Afternic/Godaddy or Sedo I would look at two things:
1.    How I could remove the garbage domains from my marketplace.
2.    How I could make more money from brokerage.

The garbage domain problem is a real issue. When a person searches for a domain they are often presented a host a trash that covers the real gems that should be highlighted. How would I solve this problem? Easy, tax the domains.

I would charge some nominal fee per month per domain (eg. $0.10 per domain) with a minimum subscription of say, $50/month, to have your domains in the marketplace. All those with good domains will happily pay the fee and the speculated trash gets washed out. There could be a sliding scale depending upon volume, but I don’t think this is even necessary.

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