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Industry Update - 12th Oct 2020

The Google upward trend is over...

A change has taken place with the Google increasing pay-out trend coming to an abrupt halt and they are now reducing what they are paying for domain traffic. That being said, the good news is the direct advertising networks are coming back alive to fill the gap.

The key charts in this video are what is happening with the earnings per click and click through rates and how they are both beginning to experience a step downwards. Naturally, this combined trend is impacting the normalized RPM and RPM as these key metrics take a hit for the worse. It will be interesting to see if this continues into the coming weeks.

Please feel free to leave comments, questions and likes either here on my blog or on my Youtube channel . You can also subscribe to my blog or Youtube channel so you don’t miss out on future updates.

For FREE online lessons in domain monetization go to https://mcl.club

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Industry Update - 5th Oct 2020

It looks like the Google upward trend has ended.

This week we dive into the data and unpack what appears to be the beginnings of a major new trend that will impact everyone that monetizes domain traffic. The almost linear increase in the rate that Google has been paying for traffic has tipped over and now looks to be sliding away.

So has Google been playing a bit of a game by paying more for traffic, crushing the direct advertising networks and then now paying less? Time will only tell and I’m looking forward to viewing the coming week’s statistics. I wouldn’t be surprised if the direct advertising networks are more resilient than Google first anticipated…..so watch this space.

Please feel free to leave comments, questions and likes either here on my blog or on my Youtube channel . You can also subscribe to my blog or Youtube channel so you don’t miss out on future updates.

For FREE online lessons in domain monetization go to https://mcl.club

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Conversations with Richard Lau

Richard Lau - founder of NamesCon and logo.com

Richard Lau is best known as the founder of the NamesCon domain conference but like many serial entrepreneurs he has his eyes fixed firmly on the future and his next venture. As well as discussing what it was like to attend NamesCon Online as an attendee we talk about his latest venture, logo.com.

I recommend that every domain investor should build out a domain into a real business and logo.com is the site to go to get an instant logo for your new venture. After inputting a few options, I was astounded by the creativity instantly displayed in a huge number of logo variations. Hear from Richard as he takes you on the journey into what it take to launch logo.com.

Please feel free to leave comments, questions and likes either here on my blog or on my Youtube channel . You can also subscribe to my blog or Youtube channel so you don’t miss out on future updates.

For FREE online lessons in domain monetization go to https://mcl.club

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Industry Update - 25th Sept 2020

Some great stats that have the potential to change businesses.

This week’s update is full of great data and statistics that will tantalize as well as inform domain monetization investors about what is really happening in the wider industry. I find myself looking forward to creating the data each week as it gives me a snapshot of what’s really going on.

One highlight from this week’s video is the continued surge in the Google normalized RPM. When you compare where they’ve come from earlier in the year it is really quite astounding their willingness to pay more and more for quality domain traffic.

Please feel free to leave comments, questions and likes either here on my blog or on my Youtube channel . You can also subscribe to my blog or Youtube channel so you don’t miss out on future updates.

For FREE online lessons in domain monetization go to https://mcl.club

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Conversations - Freddy Schiwek

Here from a real Internet innovator.

In this “Conversations” I have the privilege of chatting with the CEO of Flatsites, Freddy Schiwek. I’ve known Freddy for nearly two decades and he is one of the real innovators of the domain industry that often views the normal in entirely new ways.

From his humble beginnings managing a small domain portfolio he is now the CEO of a thriving hosting company that has just released a new software platform called, FlatSite. I’m sure you will find this “Conversations” entertaining and that it will also challenge you to view what is taken for granted in a new exciting ways.

For more information on Freddy's company go to https://flatsite.com

Please feel free to leave comments and likes either on my blog or on my Youtube channel. You can also subscribe to my blog or Youtube channel so you don’t miss out on future updates.

For free online lessons in domain monetization go to https://mcl.club

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